In today’s world, the evolution of technology is king — creating new challenges for retailers to remain relevant and accessible to the equally evolving retail shopper.
Constant connectivity, instant gratification, and limitless resources create a need for retail shops to push beyond the traditional brick-and-mortar in order to cater to the rise in digital transactions. What once was a valued face-to-face interaction that formed a shopping experience, has quickly evolved into the need for an omnichannel purchase option with round-the-clock accessibility.
We have created an infographic which shows how the retail shopper has been evolving over time, to help retail businesses remain relevant.
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