Since news broke in 2013 of what quickly became known as “the horse meat scandal”, customers have become increasingly choosy about where they shop and the origin of their food. This is because they want to know where their food is coming from and more importantly, what it actually contains.
This is reflective of industry trends across the board: between 2009 and 2014 the 25 largest food and drinks companies in the US saw their share of the market drop from 49.4% to 45.1%.
In other words: the food industry lies, and consumers don’t like it.
You might be pleased to know however that not every lie we’re fed has the potential to cause us harm – but they are, at the end of the day, intended to mislead us.
If the food industry want to gain our trust, they need to start being honest about their products. This means sharing truthful information about where their products come from and what they’re made of. No more false advertising.
Take multi-grain, whole-meal, and whole-grain foods. Do you think they’re all equally healthy? If so, you’ve been misled.
Whole-meal and whole-grain foods use the whole-grain; multi grain could, but it probably doesn’t. This means that multi-grain is less nutritious than whole-meal and whole-grain.
As we’ve seen with the horse meat scandal, most the lies we’re told eventually get exposed – but it still pays to find out what we can for ourselves. Here are some of the food industry’s bigger lies that aren’t so well-publicised but could still be affecting your eating habits, your pockets, and your health.
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