Black Friday by the Numbers

The infamous shopping day known as ‘Black Friday’ seems to only be getting bigger every year – and it’s an amazing opportunity for businesses to make big money over the busy holiday period. Whilst in-store crowds might be getting smaller in parts of the world, the ever increasing dominance of online commerce and paradigm shift to mobile shopping has seen spending grow exponentially over the last couple of years. AppInstitute explores that and more of the fascinating stats behind black friday in this infographic – and touches on some of the hottest items to watch out for in this years department store skirmish.

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Black Friday by the Numbers

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