Did you know that most consumers spend nearly one-third of their day looking at content online, whether through their phone, desktop or tablet? Viewer attention has become a precious commodity that marketers and PR professionals compete to achieve key business goals, including brand awareness and customer retention. With West’s infographic, marketers and other stakeholders can learn how to better leverage their content in this ever-competitive marketplace. With a focus on different channels such as SEO, video and paid, this infographic is full of actionable advice you can use make sure your content creation is viewed by the right people at the right time.
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